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Case study · Branding · Website

Loto Studios: a brand and website for a 3D, VR and AR studio

Loto Studios is a 3D creative studio specialised in immersive technologies. We created their visual identity and built a website that shows their work through motion, a cinematic showreel and clear service pages.

Client: Loto Studios · 3D / VR / AR / MR
Service: Branding, web design & development
Brand: Logo, typography, palette, materials
Website: Motion, showreel, services, projects
Devices: Desktop and mobile
Today: Our strategic partner for 3D

The challenge

Artistic edge, technical clarity

Loto Studios needed a brand and a website that would express both their innovation and their artistic side.

The challenge was to merge high-end visual storytelling with a sleek, tech-inspired look that communicates clarity, creativity and confidence.

Our approach

One system, from logo to last page

We started from the identity and built a complete brand system around it: custom typography, a refined palette and branded materials.

Then we designed and developed a dynamic website where motion and storytelling do the talking, with smooth navigation and solid mobile performance from first click to contact.

The brand

A lotus made of circuit points

The markA lotus flower formed from digital circuit points: nature and technology in a single sign, the base of the whole identity.

The systemCustom typography, a refined colour palette and branded materials, designed to work on dark, cinematic backgrounds.

The website

Built to show work in motion

Expressive animations, a cinematic showreel and structured service pages. Tap a tab to see each page.

The home page, full length

The result

A bold identity, and a partnership

Loto Studios now stands out with a digital identity that fuses creativity and technology. The new brand and website support the studio's reputation for innovation and present its immersive work with confidence and clarity.

What came next

Today we build together

After this project Loto Studios became our strategic partner for 3D content. We work together on immersive projects such as:

Audi AR ConfiguratorAR · Automotive →Nexi Digital WeekXR · Virtual event →AI SmartAssistanceAI + AR · Industry →