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What SubWise
Became for the
Client
What SubWise
Became for the
Client
A powerful subscription control hub — turning confusion into
clarity, and wasted money into savings.
What SubWise
Became for the
Client
What SubWise
Became for the
Client
A powerful subscription control hub — turning confusion into
clarity, and wasted money into savings.
The Challenge We Faced
Many users juggle multiple subscriptions without a clear understanding of where their money goes.
Our client came to us with a goal — to help people take control of their recurring expenses and turn frustration into awareness.
Our client came to us with a goal — to help people take control of their recurring expenses and turn frustration into awareness.
-
Lack of transparency — users couldn’t see all subscriptions and payments in one place. - Hidden costs and auto-renewals — unexpected charges caused frustration and churn.
- Low engagement — users had no motivation to regularly check or manage their subscriptions.
Target Users
Who is SubWise for?
-
Students & Freelancers
Need to stay on top of multiple subscriptions while managing a tight budget. -
Streaming & Entertainment Fans
Use several platforms like Netflix, Spotify, YouTube Premium — and want clarity on costs -
Tech-Savvy Users
Early adopters who try new SaaS tools and need a simple way to keep everything organized.
How We Approached It
We didn’t just build another subscription tracker. We built a proactive financial assistant.
-
Unified Dashboard & Insights
Gathered all user subscriptions in one clear, easy-to-navigate space. -
Post-Launch Optimization
Continued monitoring user behavior and iterating based on real feedback and analytics. -
Smart Payment Alerts
Notified users before renewals to prevent unwanted charges. -
Expense Analytics
Visualized spending patterns and helped users understand where their money goes. -
Personalized Recommendations
Identified redundant or rarely used services and suggested better alternatives. -
Seamless UX & Habit-Forming Design
Created an interface that encourages users to return and stay engaged.
How It Works
Simple steps to get started with SubWise:
Onboarding
Welcome screen: “Keep all your subscriptions in one place.” → Add your first subscription in seconds.
Dashboard
Get a clear overview: subscription cards with logos, monthly total at the top, upcoming charges highlighted.
Analytics
Interactive charts show where your money goes — Entertainment, Work, Social. See monthly & yearly spend.
Optimization
Smart alerts: “You’re subscribed to both Spotify and YouTube Music — want to cancel one?” → Quick action buttons.
Settings
Manage subscriptions, set notifications, and export your data (CSV/Excel)
SELECT THE BEST PLAN FOR YOUR NEEDS
Free
€0/month
Track up to 5 subscriptions with dashboard and notifications.
Pro
€2,99/month
Unlimited subscriptions, advanced analytics, personalized insights.
Premium
€5,99/month
Full feature set: unlimited subs, smart recommendations, and data export.
MARKET POTENTIAL
Users are increasingly aware of hidden charges and seek apps that provide transparency and control.
Tilda Publishing
Why SubWise matters:
The subscription economy is projected to exceed $1.5 trillion by 2026.
Over 70 % of users globally pay for at least one recurring service — and the number keeps growing.
With SubWise, our client positioned themselves ahead of the curve — combining financial awareness, simplicity, and real user value.
The app isn’t just another finance tracker — it’s part of a new wave of responsible digital consumption tools.
The app isn’t just another finance tracker — it’s part of a new wave of responsible digital consumption tools.
Want to build similiar app?
Contact us to discuss your project
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