Many users juggle multiple subscriptions without a clear understanding of where their money goes. Our client came to us with a goal — to help people take control of their recurring expenses and turn frustration into awareness.
Lack of transparency — users couldn’t see all subscriptions and payments in one place.
Hidden costs and auto-renewals — unexpected charges caused frustration and churn.
Low engagement — users had no motivation to regularly check or manage their subscriptions.
We didn’t just build another subscription tracker. We built a proactive financial assistant.
Unified Dashboard & Insights
Gathered all user subscriptions in one clear, easy-to-navigate space.
Post-Launch Optimization
Continued monitoring user behavior and iterating based on real feedback and analytics.
Smart Payment Alerts
Notified users before renewals to prevent unwanted charges.
Expense Analytics
Visualized spending patterns and helped users understand where their money goes.
Personalized Recommendations
Identified redundant or rarely used services and suggested better alternatives.
Seamless UX & Habit-Forming Design
Created an interface that encourages users to return and stay engaged.
Target Users
Who is SubWise for?
Students & Freelancers
Need to stay on top of multiple subscriptions while managing a tight budget.
Streaming & Entertainment Fans
Use several platforms like Netflix, Spotify, YouTube Premium — and want clarity on costs
Tech-Savvy Users
Early adopters who try new SaaS tools and need a simple way to keep everything organized.
Results
Users are increasingly aware of hidden charges and seek apps that provide transparency and control.
Tilda Publishing
SubWise transformed into a powerful financial assistant:
The subscription economy is projected to exceed $1.5 trillion by 2026.
Over 70 % of users globally pay for at least one recurring service — and the number keeps growing.
With SubWise, our client positioned themselves ahead of the curve — combining financial awareness, simplicity, and real user value. The app isn’t just another finance tracker — it’s part of a new wave of responsible digital consumption tools.